Peace Collective and Dr. Seuss Enterprises have announced a new colourful collection featuring The Grinch and friends in a range of crewnecks, hoodies, t-shirts, toques, and other accessories for adults, children, and infants. The Grinch brand is beloved around the world is now available in this new collection. The programme was facilitated by Dr. Seuss’ Canadian agent, Segal Licensing, a division of FCB Canada.  

The Grinch was originally introduced in the 1957 book “How the Grinch Stole Christmas!” by Theodore Geisel, more popularly known as Dr. Seuss. 1966 saw the debut of the animated special that generations have grown to love and anticipate every holiday season. The Grinch has come to symbolize the true meaning of Christmas, the importance of being part of a community.

The P/C x Dr. Seuss collaboration is now live online at Peace Collective, across Canada and the US, as well as in-stores at select locations.

In the spirit of #Grinchmas, Peace Collective is pledging 1% of sales from all products sold this holiday season to mental health research through their giveback partners, including CAMH. Mental Health is a cause that P/C are deeply passionate about as a brand.