IPG Health, a global collective of the world’s most celebrated and awarded healthcare marketing agencies, has appointed new leadership to usher in the next evolution of its lauded McCann Health New York agency. The move sees AREA 23 leaders, Renee Mellas and Tim Hawkey, add McCann Health New York to their responsibilities as group president and chief creative officer, respectively.

“These leadership appointments enable us to further accelerate the value that McCann Health New York delivers to their clients, brands and people,” said Dana Maiman, CEO of IPG Health. “Renee and Tim have a proven history of delivering unparalleled levels of client satisfaction, creative firepower, and opportunities for their clients and teams.”

This leadership transition builds on years of successful collaboration across clients and brands shared between AREA 23 and McCann Health New York.

“McCann Health New York is a legendary brand in the industry,” said Tim Hawkey, chief creative officer. “I’m thrilled to have the opportunity to partner with the talented teams across the agency and together take the creative to even greater heights.”

Renee Mellas commented, “IPG’s open architecture model has enabled winning collaboration for years. I’ve had the privilege, over this past year, to see and experience the incredible talent and resources at McCann Health New York, and look forward to nurturing deeper interconnectivity and interoperability with the broader IPG Health network to accelerate growth and impact for our clients.”

Matt Silver, who served as McCann Health New York’s President is transitioning to pursue new opportunities at the end of the year.