Mon, 16 Jan 2023 11:55:20 GMT
Berlin is the location for one of the executive jury sessions with Kathrin Jesse, CEO of BBDO Germany as the Ambassador and jury president.
The locations for the 5th season of the Gerety awards are London, Chicago, Dubai, Mumbai, Berlin, Bucharest, AUNZ, Madrid, Bogota, and Stockholm. As well as defining the shortlist the executive jury sessions each select the agency and production company of the year from their country. This is chosen from the entrants of the Portfolio Cut.
New for 2023: entrants will be able to submit entries for Strategy as well as Emerging Commerce into any of the Gerety cuts for Communication, Media, Innovation, B2B, Health, Pharma, Works for Good, Entertainment, Experience and Humour.
Entries celebrating strategy will show creative examples of the customer journey and strategic planning that redefined a brand or product.
Emerging commerce will show new channels that organically use the Metaverse, NFTs, Blockchain, AI, AR and other advanced technologies and tools to seamlessly support the development of a brand, product or service.
Berlin Ambassador, Kathrin Jesse says, “Women already control 85% of all purchasing decisions. And women will redesign our product and brand worlds with their growing consumer power. It is therefore only logical that Gerety consistently focuses on the female perspective and thus also helps agencies and clients to help shape these changes."
The ambassadors leading the executive jury sessions for the 2023 Gerety Awards include:
The 2023 Gerety Awards are now open for entries. The full executive jury will be announced in the coming weeks in the meantime you can learn more about the Grand Jury and Ambassadors here.