Gear Seven/Arc Studios/Shift
I Like Music
Contemplative Reptile
  • International Edition
  • USA Edition
  • UK Edition
  • Australian Edition
  • Canadian Edition
  • Irish Edition
  • German Edition
  • French Edition
  • Singapore Edition
  • Spanish edition
  • Polish edition
  • Indian Edition
  • Middle East edition
  • South African Edition

BBDO LA and AT&T Show It's 'Never Too Much' for College Football


Agency proves that college football isn’t just for Saturdays anymore

BBDO LA and AT&T Show It's 'Never Too Much' for College Football

BBDO LA and AT&T's new college football campaign has launched, premiering last weekend, leading into the AT&T sponsored College Football Playoff National Championship. 

College football isn’t just for Saturdays anymore, but rather a non-stop fandom obsession all season long that requires a network that can keep up. The new national campaign - 'Too Much College Football Is Never Too Much' – highlights some of the extreme lengths college football fans go to in order to stay connected to their favorite teams and the season’s biggest moments. For example, in one spot, a short goal line drive interrupts a wedding and an inopportune time when the officiant asks if anyone has any objections. In another, a caddy is streaming during a golf tournament. With AT&T 5G, too much is never too much. 

The campaign will run starting Saturday, November 5th through the National Championship game on January 9th. The unlisted 


Agency / Creative
Post Production / VFX
view more - Creative
Sign up to our newsletters and stay up to date with the best work and breaking ad news from around the world.

Genres: People

Categories: Utilities, Mobile Network

BBDO North America, Mon, 07 Nov 2022 11:40:13 GMT