2020 was a tough year for car lovers. During the pandemic, as driving declined and stress levels went up, downloads of meditation apps increased exponentially. But amid all the calming playlists, there wasn’t a single car-themed track. We used our NAPA KNOW HOW to right this wrong and created Auto Ambiance, a calming playlist tailored to car lovers. Each track was meticulously crafted using the sounds car lovers love the most. Because to them, the rumble of an idling V8 is more relaxing than the sound of waves crashing on the beach. The Auto Ambiance album was available on every streaming audio service, finding a new lane in the meditation trend and introducing a new audience to the NAPA Auto Parts brand. Because NAPA KNOW HOW isn’t just about cars. It’s about the people who drive them.

NAPA Auto Parts - Auto Ambiance

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