BETC is a creative hive designed to connect brands with the world. We want our brands to be part of people’s conversations and pop culture.   We want our brands to last for long and play a role in people’s life.   Our brand playground is global but we know being from somewhere makes our work more relevant, inspirational and true.   We love to think and we love to produce. That’s how we view creativity.   We strive for a delicate balance between art and business.   We love business that connects people and we love art that challenges the uniqueness of things and brings unexpected solutions.   We are a young agency, only 17 years old.   We have grown quickly, gaining a lot of experience in a short amount of time.   Our greatest strength is the people who make up BETC: serious, open-minded, creative, intelligent, nonconformist yet enthusiastic.   We believe that big ideas derive from a coming together of strong personalities.